Can’t see OTA’s in a diversion in 5 years time in a US/Canadian domestic scene. Lawyers in Bensalem PA . Google has approach some-more resources to out flesh any OTA. Also many points in Europe and around a globe, though not all places. Some servcing is too formidable and some areas are dominated by brands that can reject Google

But ….

First we get a arrangement approach to airline
bye bye OTA moody hunt rival advantage
Then Google put’s widgets by it’s edition network
bye bye OTA’s and their affiliates

Then Google integrates a engagement flue
deliver hotel hunt
confederate automobile let
bye bye estimable cut of a OTA’s hotel sales

Next comes softened hotel hunt
bye bye hotel control of channels , we have to pointer adult your site and hotel profiles ( give it time )
bye bye eccentric register tools, Google only bought a No1 hotel switch like ITA
hello hotel flue , do we wish moody / automobile let options ?

Next comes automobile let , cruises, restaurants , my mom in law

Then
bye bye any competing organic searches – i meant because would we need them if Google has all a info

I’m not certain how their monetization indication or how a Fed intends to exercise it’s anti trust controls , though it’s not flattering for a determined OTA /Airline /Hotel markets in my view. Google has a position.

Gobble cackle Google goes a crow / US/Canadian transport attention

I consternation if China will control it’s hunt engines this firmly in time. Time Warner Cable Deals . boston pc correct services .

[edited by: Whitey during 11:42 am (utc) on Sep 14, 2011]